Kenny Lim
Jan 14, 2009

Bates 141 Mumbai hires LB's Barrett as ECD

MUMBAI - Bates 141 has hired Leo Burnett creative director Russell Barrett (pictured) as ECD to strengthen its creative team in Mumbai.

Bates 141 Mumbai hires LB's Barrett as ECD
Barrett began his career in 1996 with Rediffusion DY&R, now Rediffusion Y&R, before moving to Ogilvy as senior writer. In 2003 Russell joined Leo Burnett as creative director.

"The excitement is about working with Sonal Dabral. I lost out on that chance earlier because when I joined O&M, he had just left," said Barrett.

Sonal Dabral, chairman, India, and regional ECD, Asia, Bates141 said he “needed someone who would lead by example to help take the Mumbai office to new heights."

“Russell will be looking after all the brands that Bates 141 handles, including Virgin Mobile, Radio City, Tata AIG and Fiat.”

Source:
Campaign Asia

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