advertising
40 Under 40 2024: Su Ling Chan, MBCS
Chan’s success reaches beyond the boardroom, blending the discipline of an athlete with the strategy of a leader to excel in every arena.
Mastercard's Raja Rajamannar: ‘Advertising as we know it is dead’
Mastercard's chief marketing and communications officer explores quantum marketing, big tech, purpose, sonic branding, and immersive technology in a new interview first published via Campaign Germany.
Advertisers, it’s time to face facts. Because truth matters
Tech companies doing away with fact checkers is further proof of why advertisers must support journalism.
Here's a thought: Bigger isn’t always better
As the industry grapples with the Omnicom-IPG merger, The Effectiveness Partnership's Warwick Cairns and Gurdeep Puri question why agency mega-groups seem intent on stifling creativity and extinguishing the very spark clients value most.
40 Under 40 2024: Sofia Yip, Edelman
A skillful and adaptable leader, Yip's ability to transition between corporate and marketing realms has been transformative in boosting Edelman’s stature and business to new heights.
40 Under 40 2024: Shannen Lois Dillian Uy, Spark It
At just 30, Uy has many achievements under her belt, including spearheading client-centric solutions for her agency, major pitch wins, and initiating a nationwide shift in measuring influencer campaigns.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins