leo burnett
From pitch to pint: Heineken campaign sets stakes on knee slides
The campaign by LePub Singapore and Leo Burnett Vietnam rewards fans with discounts based on the length of football stars' knee slides after a goal.
Creative Minds: Michelle Walsh's favourite work was inspired by her grandparents
The Leo Burnett creative explains while the campaign was not her most awarded piece of work or even her most creative, it holds a special place in her heart.
Oreo urges Chinese consumers to ‘stay playful’
In a nation known for over-work, over-studying and pressures to achieve, Oreo seeks to bring back China’s 5,000-year-old culture of play with its new ‘Art of ‘Play’ brand platform in collaboration with Publicis.
FCB India appoints Ashima Mehra as CEO
Mehra has over 18 years of experience and was most recently at Leo Burnett India.
Leo Burnett and Rapp’s double-AOY wins should inspire, not frustrate
Both agencies' success demonstrates brighter days are possible for all shops.
Gatorade advocates for more play areas in urban spaces
From vacant parking lots to deserted streets, Gatorade and Leo Burnett are revolutionising urban environments into vibrant play zones in India.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins