News
David Droga to step down as CEO of Accenture Song
He will take on a 'broader strategic role' across all of Accenture as vice chair.
Nespresso picks Leo for creative account
McCann Worldgroup has worked with the brand for two decades.
Group M officially rebrands to WPP Media
Mindshare, Wavemaker and EssenceMediacom will continue to provide clients with dedicated teams as brands within WPP Media.
Agency Report Card 2024: Hakuhodo
Hakuhodo’s 2024 performance reflects an agency in transition. Whether these steps will future-proof the agency for global relevance or simply ensure its survival remains to be seen.
CEO Sharlene Wu exits Grey and AKQA China
The award-winning advertising veteran and longtime creative leader is relocating to the US after a 20-year career in the region.
Campaign360 in Singapore: Highlights
Hundreds of brand marketers came together for two days of insight-packed conversations shaping the future of modern marketing.
GroupM Indonesia appoints Sri Widowati as CEO
Marketing veteran steps into agency leadership after client-side success at Danone, Meta and Unilever.
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DoubleVerify warns advertisers from fraudsters exploiting ads.txt
While the IAB Tech Lab solution is meant to protect advertisers, DoubleVerify has detected numerous cases of deception and misuse.
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Women Leading Change Awards 2025: Winners revealed
See the 29 winners and 8 commendations awarded for outstanding contributions by women professionals and their organisations in the marketing communications industry.
Agency Report Card 2024: FCB
Along with other IPG shops, the future will be determined by the impending IPG-OMG merger, but healthy performances in key APAC markets suggest FCB is on a steadier path than many of its rivals.
Move and win roundup: Week of May 26, 2025
Publicis, BYD Australia, Havas, ICON1C, Hearts & Science, Ipsos, Dentsu and more, in our weekly collection of people moves and account news.
Arthur Tsang joins McCann Worldgroup as Greater China chief creative officer
With over two decades of creative experience, the former chief creative of BBDO Greater China is bringing his talents to McCann Worldgroup, which has been shaking up its China leadership team over the past year.
Agency Report Cards 2024: We grade 25 APAC networks
The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.
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Publicis Groupe acquires influencer agency Captiv8
Captiv8 will join forces with the group's Influential and Epsilon.
Agency Report Card 2024: EssenceMediacom
In a difficult year underlined by restructuring and turmoil within parent company GroupM, the world’s largest media agency still holds many of the keys to mount a stronger rebound in 2025.
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Over 50% of APAC marketers plan to cut ad spend in 2025: Nielsen
Facing leaner budgets and a changing media landscape, APAC marketers are prioritising data-driven decisions and new channels, Nielsen’s 2025 Annual Marketing Report reveals.
Agency Report Card 2024: Dentsu Media
Dentsu Media navigated a turbulent 2024, marked by financial pressures, leadership instability, and structural reorganisation, even as it pushed forward with AI investments and selective market successes.
Google enhances ads portfolio with new AI-powered products
The tech giant unveiled a series of updates to Google Ads, analytics and search, including launching agentic AI tools.
GroupM tells staff about redundancies as restructure hits UK
Employees being informed this week about roles at risk of redundancy.
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Coca-Cola and WPP renew global marketing partnership
Less than two months after Publicis outmanoeuvred WPP for the North American media business, WPP has renewed its multi-billion-dollar global partnership with Coca-Cola.
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