Bob Hoffman
May 5, 2021

ANA's 'Rip van Winkle' moment

The US-based Association of National Advertisers awoke from a decade-long coma and decided to find out how its members have been getting screwed out of billions of dollars by the programmatic ad ecosystem. Too little, too late, according to The Ad Contrarian.

Bronze statue of the character Rip Van Winkle, in Irvington, NY, USA (Shutterstock)

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