Campaign India Team
May 24, 2023

Former Dentsu APAC CEO Ashish Bhasin announces new consultancy

The Bhasin Consulting Group will aim to nurture advertising and media entrepreneurs.

Former Dentsu APAC CEO Ashish Bhasin announces new consultancy

Ashish Bhasin, co-founder and advisor, RD&X Network, has announced the launch of The Bhasin Consulting Group.

Through the new consultancy, the former CEO of Dentsu in Asia Pacific aims to provide business and leadership mentoring for advertising and media entrepreneurs, founders, CEOs and company boards to help their business growth, both organically and through mergers and acquisitions.

With a mentee company to be announced shortly, the consultancy's first phase will be targeted towards select growth oriented young companies operating in the advertising, marketing services, digital and media space, globally.

“There is a huge need for business and leadership mentoring for CEOs, CXOs and founders in young and growing companies with ambition," Bhasin said. Often while these leaders have good domain expertise, many in the advertising, marketing services, digital and media industry lack top class business, entrepreneurship and leadership experience which is essential to navigate, transform and grow."

Citing his past experience in leading a team of 14,000 people across 18 countries and completing 24 acquisitions across India and APAC, he added, "Building and integrating top performing teams and getting them to work with a common goal and vision, to deliver profitability and business success in complex situations is what I have accomplished over the past 35 years."

Bhasin will continue his role as co-founder and advisor, RD&X Network.

Source:
Campaign India

Related Articles

Just Published

2 hours ago

Time to Nike-ify DEI

Why we need to rescue the concept of 'merit' from being solely a Trump card.

10 hours ago

Starbucks APAC VP Samuel Fung steps down

The former VP of Product and Marketing is a two-time Campaign Power List honoree. He exits the role after nearly 12 years with the company.

11 hours ago

Can ads make us feel something, even if they can’t ...

The best ads are not just about sales; they resonate deeply with consumers, says the co-founder and creative director of Itch.

12 hours ago

Santander on its shift to one global agency, why it ...

Bank has been rethinking its $1 billion-a-year spend on advertising and communications to drive consistency and effectiveness in age of AI.