PR

7 hours ago

China cracks down on Calvin Klein, Tommy Hilfiger parent companies

The announcement comes amid escalating US-China trade tensions, with Google and other US firms also under scrutiny.

1 day ago

How the industry can move past rhetoric to take on climate change

While major agencies and holding companies have floundered in their response to climate activists, a concerted communication strategy around carbon pricing could turn things around, says independent communications consultant Paul Mottram.

1 day ago

Former Forsman & Bodenfors CEO Toby Southgate joins We Are Social as global CEO

Toby Southgate had left Forsman & Bodenfors last October as global chief executive.

2 days ago

Moves and wins roundup: Week of February 3, 2025

VaynerMedia, IPG Mediabrands, Dentsu, Archetype, Unilever, P&G, Cheil, and HP, and more in our weekly collection of people moves and account news.

Jan 31, 2025

Campaign Global Agency of the Year Awards 2024: Don't miss the February 18 deadline

With the final entry deadline for Agency of the Year Global fast approaching, we speak to judges who share their views on the biggest opportunities and challenges for 2025, and what they hope to see in winning entries.

Jan 27, 2025

Moves and wins roundup: Week of January 27, 2025

FleishmanHillard, Octopus Cards, GOVT, Myer, Wonder Works Digital, Archetype, FCB, and more in our weekly collection of people moves and account news.

Jan 24, 2025

Call for submissions: Do you want to be featured in Creative Minds?

Campaign's weekly, fun-filled interview series with APAC creatives is now open for entries. No deadlines, just pure creativity. Get the details here.

Jan 23, 2025

Sony Electronics, Singapore govt bodies initiate pitches

PITCH UPDATE: Sony Electronics Singapore is looking for a PR agency while Singapore government ministries and boards are on the hunt for various comms and creative services.

Jan 22, 2025

Following Trump's lead is a mistake. It's time for agencies to focus on climate

Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without considering climate change are risking disaster, says Clean Creatives' Duncan Meisel.

Jan 21, 2025

The great corporate pretence is finally over

From Meta's masculinity pivot to the mass corporate retreat from DEI, flexibility, and parity commitments, 2025 is exposing the friction between corporate values and valuations, revealing what happens when trust is deemed to have outlived its market worth.

Jan 21, 2025

The devastating comms impact of a Trumpian social-media age

With uncertainly looming over social media, PR heads lament the rise of misinformation and emphasise the endurance of earned and owned media.

Jan 20, 2025

40 Under 40 2024: Sofia Yip, Edelman

A skillful and adaptable leader, Yip's ability to transition between corporate and marketing realms has been transformative in boosting Edelman’s stature and business to new heights.

Jan 20, 2025

Moves and wins roundup: Week of January 20, 2025

Octagon, Dentsu, FleishmanHillard, M&C Saatchi, Droga5, OMG, McDonald's, Spritzer, Ebiquity, GroupM, Publicis Sapient, SunRice, ACM, Initiative, and more in our weekly collection of people moves and account news.

Jan 20, 2025

Trust erosion leading to grievances: Edelman Trust Barometer 2025

The PR firm surveyed more than 33,000 people in dozens of countries for the 25th edition of its annual report, which debuts ahead of the World Economic Forum in Davos.

Jan 17, 2025

Jane Lin-Baden and Tara Ford among Cannes Lions 2025 jury presidents

Awards submissions for the festival are open until 10 April.

Jan 17, 2025

Snapchat nudges US fans to ‘Find Your Favorites on Snap’ as possible TikTok ban looms

The campaign spotlights personal testimonials from Loren Gray, Avani Gregg and Harry Jowsey.

Jan 16, 2025

Campaign Asia-Pacific launches 50 over 50 awards

Our inaugural list is aimed at dispelling stereotypes of older industry contributors, celebrating entrepreneurship, drive, tenacity, experience and mentorship that is driving the industry forward.

Jan 16, 2025

ASCI issues disclosure guidelines for LinkedIn influencers

As unlike other social media platforms, LinkedIn does not provide platform disclosure tools, ASCI advises influencers to display the permitted disclosure terms with their posts.

Jan 14, 2025

Vietnamese American astronaut activist makes leaps for womankind—wearing an E.l.f. red lip

E.l.f. Beauty partnered with Amanda Nguyen, the first Vietnamese and Southeast Asian woman astronaut to go to space, for its ‘Show Your(s)e.l.f.’ series.

Jan 14, 2025

Is astroturfing illegal? PR takeaways from the ‘It End With Us’ lawsuits

Entertainment publicists and PR practitioners on what qualifies as astroturfing and navigating libel and defamation for clients