The CEO and founder of PR consultancy Sinclair shares her thoughts at the recent CampaignComms event.
In this video interview, the founder and manager of Sinclair Comms, Kiri Sinclair, talks to Campaign Asia-Pacific. She discusses her views on PR's place in the media landscape and highlights the importance of agency team members having local knowledge and being authentic in order to succeed.
Sinclair's firm won the Greater China PR Consultancy of the Year award at the PR Awards Asia 2018.
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Accenture Song is the incumbent on the account.
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WPP media arm to change name as part of ongoing restructure.
From creative accolades at Cannes to its signature tech-driven growth, Accenture Song in APAC is well-positioned but needs to further tap into diversity as competition for transformation work intensifies.
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