pr

May 10, 2024

Baidu PR head departs company following controversial videos

Baidu's former PR head, Jing Qu, has left the tech giant after a series of short videos which led to intense backlash on social media.

May 9, 2024

Baidu PR head apologises after backlash sparked by controversial videos

In the wake of public outrage and a significant decline in share prices, Baidu refrained from commenting on the matter.

Mar 21, 2024

Brands weigh in on Kate Middleton controversy on social media

Airport, dictionary and sanitation brands worldwide respond to the Princess of Wales’ unknown whereabouts.

Mar 13, 2024

Our ad wasn't racist. It was simply a mistake.

When it comes to DE&I brand crisis, denial can cause more harm and hold your brand back.

Feb 23, 2024

Edelman global revenue falls 3.7% to $1.04 billion in 2023

The independent agency’s performance was impacted by a 9.1% decrease in the US, while Asia-Pacific rose by 1.7%, with Korea, India and Singapore all posting gains.

Feb 22, 2024

Woes for Woolies: Woolworths CEO Brad Banducci announces retirement following disastrous media appearance

Australian supermarket Woolworths found itself in the midst of a reputational blitz this week, as CEO Brad Banducci walked out of a major Australian interview when pressed on unfair pricing tactics, then announced his retirement days after.