Shauna Lewis

Martin Sorrell: 'The role of a CMO has got easier'
Jan 15, 2025
Shauna Lewis

Martin Sorrell: 'The role of a CMO has got easier'

The former chief executive of WPP spoke at CES 2025.

Initiative wins Volvo's global media account, China remains separate
Dec 22, 2024
Shauna Lewis

Initiative wins Volvo's global media account, China ...

Account was worth $448.7 million in 2023.

Volvo shortlists three in global media review
Dec 5, 2024
Shauna Lewis

Volvo shortlists three in global media review

According to COMvergence, Volvo spent $448.7 million on media globally in 2023.

Dentsu forecasts global 5.9% increase in adspend in 2025
Dec 3, 2024
Shauna Lewis

Dentsu forecasts global 5.9% increase in adspend in ...

Asia-Pacific growth is expected to be in line with the global average at +5.8%.

Will the Coca-Cola ad deter brands from using AI in film?
Nov 24, 2024
Shauna Lewis

Will the Coca-Cola ad deter brands from using AI in ...

Social media users have criticised the brand's use of AI in its 'Holidays are coming' ad.

AKQA global marketing chief Sam Kelly departs
Nov 19, 2024
Shauna Lewis

AKQA global marketing chief Sam Kelly departs

Kelly's exit follows that of founder Ajaz Ahmed in October.

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