Technology
Google faces £5 billion lawsuit in the UK for dominating search and ‘overcharging’ advertisers
Competition lawyer Dr Or Brook alleges Google has used its dominant position to charge overinflated ad prices.
Out-of-phone: What happens when creator content leaves the feed?
EXCLUSIVE: TikTok’s Dan Page and L’Oréal’s Abhishek Grover share insights from a Southeast Asia-first campaign that tested the power of creator storytelling across screens and cities.
Meta faces scrutiny as FTC antitrust trial begins over Instagram and WhatsApp acquisitions
The Federal Trade Commission’s long-running case against Meta has entered a new legal phase, with Instagram and WhatsApp at the centre of allegations that the tech giant built a social-media monopoly through acquisitions.
Google's AI-powered video platform Veo 2 integrated into Brandtech’s marketing platform Pencil Pro
Marketers such as Japan Airlines have already begun using Veo 2 for in-flight video content.
Samsung Ads expands partnership with Magnite to enhance streaming TV audience addressability
Magnite will facilitate access to Samsung Ads programmatic inventory across markets including Singapore, the Philippines and Thailand.
DoubleVerify claims Adalytics ‘manipulated findings’ in recent report on general invalid traffic
DoubleVerify alleges that the findings of Adalytics’ GIVT report are misleading and that the firm has a track record of misrepresenting verification technology and data.
Are search engines evolving into personal assistants?
Gen AI is reshaping search in three specific ways, and advertisers need to adapt to a new ‘cross pollination effect’, Forrester analysis finds.
Will AI chatbot advertising disrupt adland?
With the rapid rise in popularity of chatbots like ChatGPT and Perplexity, Campaign explores the impact of an advertising model, and competition with major players like Google and Meta.
DoubleVerify invests in FirstPartyCapital
The company aims to support innovation in the global adtech ecosystem through this investment.
All AI, no 'aha': Has SXSW lost its creative spark?
Once the industry’s most inspiring week, SXSW 2025 leaned too heavily on AI and left creativity to the sidelines. If it wants to stay relevant for brand and agency leaders, it’s time to refocus on substance over spectacle.
Trump postpones TikTok ban for another 75 days
Plus, a handy cheat sheet overview of who is reportedly kicking the tires on TikTok.
At its core, ‘Careless People’ is a cautionary tale of disillusionment
Sarah Wynn-Williams’ memoir lifts the lid on life inside Facebook, exposing a culture where ambition eclipses ethics, and authenticity is welcomed only when it's convenient.
WPP acquires InfoSum to drive AI-based data offer
Brian Lesser, currently global chief executive of GroupM, joined from InfoSum in September 2024.
Who’s bidding for TikTok?
Amazon, Oracle and AppLovin submitted bids just days before Trump is set to make the big TikTok decision.
Why are the majority of AI assistants female?
Meghan Joyce, CEO and co-founder of Duckbill, explores the historical, scientific and technological reasons behind the feminine voices of AI assistants.
Meta AI and AI Studio officially launched in Indonesia
Both products were launched along with several facilities for creator marketing.
Accenture Song dropped from TfL creative review for 'not meeting DEI criteria'
The decision follows Accenture’s choice to scrap its diversity goals.
The world isn’t a studio Ghibli film (yet), but it’s trying to be
What's behind the current Studio Ghibli obsession? Here’s everything you need to know about the AI trend giving the world a Ghibli glow-up—magical fields, glowing skies, and a side of ethical chaos.
From SEO to GEO: How agencies are navigating LLM-driven search
AI is rapidly changing search, with implications for media, agencies and brands. Here’s how firms are changing strategy from search engine optimization to generative engine optimization.
Netflix's Adolescence: Are screen writers the new lobbyists?
Jack Thorne, co-writer of Netflix drama Adolescence, has become a prominent campaigner on the dangers posed to children via social media – showing how screenwriters can take a starring role in public affairs.
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