Eszter Gurbicz

Pitch consultants respond to 'pay-to-play' criticism: Don't 'lump all intermediaries in one bucket'
Feb 23, 2025
Eszter Gurbicz

Pitch consultants respond to 'pay-to-play' ...

Industry body VoxComm said the rise of this model puts agency-client relationships at risk.

Ogilvy appoints Emma Wilkie as executive director for global creative excellence
Jan 22, 2025
Eszter Gurbicz

Ogilvy appoints Emma Wilkie as executive director ...

The new UK-based role reports to Liz Taylor, global chief creative officer.

'All polish, no punch': Adland reacts to Jaguar’s rebrand
Nov 22, 2024
Eszter Gurbicz

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

Nespresso brings snowman and David Beckham together for Christmas
The Information
Nov 15, 2024
Eszter Gurbicz

Nespresso brings snowman and David Beckham together ...

Campaign produced by company co-founded by Beckham.

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