Kenny Lim
Oct 27, 2009

URA shortlists three agencies for Marina Bay account

SINGAPORE - The Urban Redevelopment Authority (URA) of Singapore is believed to have shortlisted three agencies to pitch for its US$1 million Marina Bay Series 2010 full-service account.

URA shortlists three agencies for Marina Bay account
From the seven agencies which presented for the second round last week, DDB, McCann Worldgroup and Saatchi & Saatchi have made it to a final round of reviewing.

The URA had first put out the tender for a marketing communications partner for its Marina Bay Series in mid-September.

The next year is set to be a milestone year for Marina Bay precinct with the completion of many key developments and projects.

A yearlong series of events and activities, tentatively named Marina Bay Series 2010, has been proposed to showcase Singapore’s new development at Marina Bay, which will feature commercial and residential properties.



Source:
Campaign Asia

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