Jenny Chan 陳詠欣
Aug 9, 2013

Theresa Loo leaves MEC to rejoin Ogilvy & Mather in China

BEIJING - Theresa Loo (pictured) returns to Ogilvy to take up a training role after leaving her last job as MEC's director of strategic planning, analytics and insight.

Theresa Loo leaves MEC to rejoin Ogilvy & Mather in China

In her new role, Loo is responsible for developing professional knowledge and skills training programmes for O&M China staff. She will also lead Ogilvy Advanced Learning, a unit launched in 2011 to provide strategic brand consultancy and coaching services to Chinese corporations.

Prior to her last job at MEC, which she left at the end of June, she served as business director at Research International and group account director for Unilever at O&M Advertising Shanghai.

Loo succeeds Sandy Ng, who moved on to become managing director of Raynet Ogilvy China in January this year.

On top of her agency experience, Loo is also active in academic circles. She holds a PhD in
marketing from Manchester Business School in the UK and is a visiting scholar to a number of
universities in Shanghai.

Shenan Chuang, CEO of Ogilvy & Mather Greater China, said training is "sacred", particularly in a fast-changing business environment.

"[Loo] has inspiring views on training that will allow staff to reach their full potential, pre-empt the market and meet clients’ ever-evolving needs,” Chuang said.

Source:
Campaign Asia

Related Articles

Just Published

5 hours ago

Not a masterpiece but Skyn's V-Day ad ditches ...

EXCLUSIVE: Skyn lands precious konbini shelf space in Japan’s cutthroat convenience store market. The brand announces that with a cheeky spot and an empowered protagonist.

6 hours ago

Trump's tariffs: What will happen to Chinese ...

With uncertainty looming over Chinese outbound brands that face steep tariffs in the US, Campaign asks brand experts how Chinese brands should sustain their growth and relevance overseas.

7 hours ago

Kunal Jeswani appointed CEO of Ogilvy ASEAN

Jeswani, who is also CEO of Ogilvy Singapore and Malaysia, will take on additional duties as ASEAN CEO, a newly created role focusing on growth in this important sub-region.

7 hours ago

Moves and wins roundup: Week of February 3, 2025

P&G, Cheil, HP, Wavemaker, AW, and more in our weekly collection of people moves and account news.