Sunway Lagoon extends its relationship with GO Communications

There was no pitch for the re-signing, Aaron Soo, chief executive officer at Sunway Lagoon, said. “For five years, we had the same team, passion and creativity and the ROI exceeded all expectations,” he added.

Peter de Kretser, chief operating officer at GO Communications, said, “When the average client relationship in this business is two years or less, it shows long term relationships can be established.

“This mission, as with all clients, is to build a relationship with energy and commitment not only at the beginning but long term. It’s all about team work, consistent good ideas and great implementation.”

In 2007, Go Communications organised a campaign that invited 50,000 people to celebrate the 50^th National Day of Malaysia with movie star, Jackie Chan.

Sunway Lagoon notched its fourth consecutive Asia’s ‘Best attraction award’, organised by the International Association of Amusement Park & Attractions.  It also bagged the ‘Best water park award’.