Staff Reporters
Jul 29, 2010

OMG promotes Paul Moreton as APAC head of trading

ASIA-PACIFIC - Paul Moreton (pictured) is stepping up in Omnicom Media Group (OMG) as the head of trading and accountability for APAC.

Paul Moreton head of trading and accountability APAC OMG
Paul Moreton head of trading and accountability APAC OMG

The Asia-Pacific head of trading and accountability is responsible for managing content rights and trade related operations. His will also look after existing clients and the whole regional network including OMD, PHD and M2M. Moreton is based at OMG's Asia-Pacific hub in Singapore.

Moreton was previously the head of Telstra Trading, which is OMD Australia's largest client. His roles encompassed all negotiations, co-ordinating complex content rights deals and integrated sponsorship activations. He has also been with Carat London as trading manager.

Barry Cupples, CEO of OMG Asia-Pacific, said, "With agencies and procurement professionals now working even more closely together than before, Paul will play a key role in working closely with our global accountability team."

Paul's experience in running multiple market deals and driving innovative client solutions in complex sectors has equipped him uniquely to take on this role," Cupples added.

 

Source:
Campaign Asia

Related Articles

Just Published

10 hours ago

Netflix doubles ad revenue in 2024, targets another ...

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ads supported tier.

12 hours ago

Following Trump's lead is a mistake. It's time for ...

Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without considering climate change are risking disaster, says Clean Creatives' Duncan Meisel.

15 hours ago

GroupM axes global agency CEO roles in major ...

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.

23 hours ago

Trump signs order to delay TikTok ban for 75 days

With the new US president asking for a 50% stake in TikTok, advertisers should be cautious of the evolving landscape and not put their ‘eggs into one social basket’.