Campaign India Team
Apr 19, 2024

Leo Burnett Mumbai shakes up leadership to drive new growth initiatives

The creative shop has appointed three new roles: Abhimanyu Khedkar and Neetika Aggarwal as managing partners, and Saurabh Dahiya as head of strategy.

Leo Burnett's new managing directors Neetika Aggarwal and Abhimanyu Khedkar, with head of strategy Saurabh Dahiya
Leo Burnett's new managing directors Neetika Aggarwal and Abhimanyu Khedkar, with head of strategy Saurabh Dahiya

Leo Burnett Mumbai, part of Publicis Groupe India, has announced the restructuring of its senior leadership team to initiate a new phase of growth under this revamped leadership structure.

The revised leadership team includes Abhimanyu Khedkar, who has been promoted to managing partner after eight-and-a-half years with the agency. Khedkar, known for his work on major brands in the Burnett portfolio, has been recognised on both international and national levels.

Joining him as managing partner is Neetika Aggarwal, who brings over two decades of experience with significant brands such as Nestle, PepsiCo, and Airtel. Aggarwal's recent role was at VMLY&R. Aggarwal also has a background in digital interventions for notable projects with Facebook (Meta).

Additionally, Saurabh Dahiya has been appointed as the head of strategy. Having joined the agency a few months prior, Dahiya has been focused on enhancing strategic creativity for client growth and transformation. His 18-year career has included roles across brand, digital, and customer experience strategy in various regions including the Middle-East, South East Asia, and India.

Together, Khedkar and Aggarwal will lead the business side of Leo Burnett Mumbai, while Dahiya will spearhead the strategic functions. Amitesh Rao, CEO of Leo Burnett South Asia, commented on the leadership overhaul, highlighting the agency's strong performance and its role as a leader in innovative solutions for clients.

“Leo Burnett Mumbai is one of the top creative agencies in the country today, having seen an incredible run of success in paving the way for new age solutions for its clients. It is also an agency with insatiable ambition and hunger, and the enhanced leadership team is at the vanguard of our future growth and glory. I am delighted to have Abhimanyu, Neetika and Saurabh—with their diverse strategic, corporate and client backgrounds - bring brilliant new perspective to our journey going forward,” shared Rao.

Source:
Campaign India

Related Articles

Just Published

4 hours ago

Generation Greytt: The trillion-dollar market that ...

Armed with unprecedented pocket power and digital savvy, the over-50s are redefining what it means to age. Yet businesses remain fixated on youth, overlooking a demographic that's more adventurous, connected and ready to spend than ever before. Rajeev Lochan opines.

5 hours ago

TBWA dominates in Japan/Korea AOY 2024 awards

Accenture Song and TBWA walked home with multiple metals at the 2024 Campaign Asia-Pacific Agency of the Year awards for Japan and Korea. Check out the highlights here.

6 hours ago

Hong Kong's unique spirit: A 'Never Normal' love ...

Forget dim sums and skyscrapers, over 40 brands and influencers from Hong Kong join forces to embrace the city's chaotic charm, eclectic character, and resilient spirit in an unconventional campaign.

7 hours ago

Global ad spend to hit $1.08 trillion in 2024 as ...

WARC's latest study also reveals tech giants' intensifying dominance of global ad spend and social media leading unprecedented growth—but regulatory headwinds still threaten to reshape this burgeoning landscape.