Kenny Lim
Jan 19, 2010

Eddie Wong rejoins TBWA China as group executive creative director

SHANGHAI - TBWA China has appointed Eddie Wong (pictured) as group executive creative director, replacing Carol Lam who is leaving the agency to pursue other opportunities.

Eddie Wong rejoins TBWA China as group executive creative director
Prior to his return, Wong was Greater China ECD for Euro RSCG. Lam joined TBWA in December 2007.

Wong will rejoin managing director Ruth Ang to oversee the work for key clients including adidas, Nivea, Pernod Ricard, and McDonald’s in particular. The Omnicom firm is the lead agency on all of the fast food chain's above-the-line advertising.

Both will report directly to Donald Chan, group CEO of TBWA Group China.

“Eddie’s hunger for the big idea through a diversity of creative disciplines will be an asset to TBWA Group China as we continue to evolve. We are all very grateful for Carol’s contributions over the past two years and we wish her all the very best in her future endeavours,” said Chan.

Related Articles

Just Published

2 days ago

Creative Minds: FCB's Claire Herselman transforms ...

Get to know the senior copywriter who moved to London at 18 and worked as a barista.

2 days ago

WPP boss Mark Read hits back at employee vitriol ...

CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to work in the office at least four days a week do not reflect the views of many staff.

2 days ago

How young Malay-Muslim women are spending and consuming

Malay-Muslim women are leading a consumer revolution, with 93% preferring local groceries and 89% choosing homegrown F&B, according to a new analysis. Brand boycotts are reshaping loyalty, while halal certification, affordability, and shared cultural identity are the decisive factors in their purchasing power.

2 days ago

Singtel's attempt to reimagine LNY traditions ...

The telco's annual festive film blends humour and lightheartedness, but its reliance on traditional gender roles dampens an otherwise innovative take on festive preparations.