tbwa

Jun 12, 2024

Philips plays spot the difference with lookalike celebs

The tongue-in-cheek campaign brushes with fame, Hong Kong celebrities and a dash of dental drama.

Apr 23, 2024

Should Gen Zs make financial trade-offs to navigate this cost-of-living crisis?

This playful National Australia Bank (NAB) campaign by TBWA Melbourne suggests that Gen Z could improve their lot by making financial sacrifices.

Apr 9, 2024

AKQA brings in Nobuhiro Arai as its new Tokyo ECD

The award-winning creative director joins AKQA from TBWA Hakuhodo in a bid to connect the WPP design-led innovation agency more strongly to Japanese culture.

Mar 28, 2024

Agency Report Card 2023: TBWA

It was a robust year in which the Omnicom shop opened its doors to exciting new talent and clients on the roster and championed diversity with 100% leadership retention.

Feb 21, 2024

Women to Watch Greater China 2024: Mo Chen, TBWA

TBWA's executive creative director injects a dose of diversity into the Chinese advertising landscape.

Feb 16, 2024

Lens to the skies: Singapore Airlines takes creativity to 30,000 feet in new campaign

Shot in tandem with TBWA Singapore, the next iteration of the airline's global 'Welcome to World Class' campaign showcases how inspiration can strike at any moment, even if it's mid-flight.