In-housing might be particularly seductive to marketers during times of economic pressures, but its appeal is wider than the financial justification. Campaign has spoken to CMOs worldwide to uncover their future plans.
.jpg&h=570&w=855&q=100&v=20170226&c=1)
Why Subscribe?
or call +852 2122 5222
or email [email protected]
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Be it digital, creative, media, or performance, Publicis Groupe Taiwan is in an enviable position. We crack the code behind its success.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
EXCLUSIVE: In a new report by Ylab and Hakuhodo Consulting, Gen Zs across eight markets are studied to understand what shapes their purchasing decisions.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
An animation about death. An anti-smiling movement. A video game with cats. Ad Nut’s most memorable campaigns of the year are a weird, wonderful mix.
The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
