Opinions
Matthew Miller
Apr 24, 2012

INTERVIEW: Sports marketing offers brands far more than halo effect

Jim Glover, chief executive officer of Chime Sports Marketing, talks about the opportunities sports sponsorships offer to brands—well beyond the day of the game.

Jim Glover, chief executive officer of Chime Sports Marketing, talks about the opportunities sports sponsorships offer to brands—well beyond the day of the game.

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