Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
Oct 9, 2015
Photos: 192-metre LED boards debut at Singapore Sports Hub
JCB, ANA and Tiger beer placed ads on full-perimeter LED boards that debuted last night at the Singapore Sports Hub during the FIFA World Cup Qualifiers. The new pitch-side medium was introduced by the Football Association of Singapore’s strategic partner MP & Silva, a consultant for media rights, sponsorship and events for the National ‘A’ Team, the Lions XII and the Under-23 side. The LED boards replace static, printed boards, with obvious advantages. For example, ANA’s creative featured animated planes.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpeg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Feb 2, 2017
MP & Silva promotes from Asia for global role
Just Published
1 day ago
Creative Minds: Gian Nealega is a believer in the ...
Grit, determination, persistence and a whole lot of creativity has helped Dentsu Creative Philippines Gian Nealega shift lanes from training to be a nurse to becoming a creative leader.
PROMOTED
1 day ago
How YouTube turbocharges brand-creator partnerships
From long-form to Shorts, YouTube offers a powerful ecosystem where creators and brands can co-create stories that resonate—and drive real impact. Here’s how marketers can harness that full potential.
1 day ago
Women to Watch 2024: Shilpa Sinha, McCann Worldgroup
Sinha’s strategic leadership at McCann Worldgroup unites cultural insight with creative impact. She also advocates for inclusive representation across regional and global work.
1 day ago
M&A deals continued to decline in 2024: COMVergence
Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.