Creativity

50 minutes ago

Wrangles in the jury room: how the challenges of creative judging play out

Tricky deliberations, outside influences and questionable entries can make the quest to recognise the best work with an award a difficult one.

14 hours ago

AI, Asia, and the new CMO

Five takeaways from Cannes Lions 2025.

22 hours ago

HSBC celebrates 160 years with vibrant murals across Hong Kong’s 18 districts

INSPIRATION STATION: Hong Kong’s streets are coming alive with 18 colourful murals commissioned by HSBC, celebrating the city’s heritage and community as part of its 160th anniversary.

Jun 27, 2025

Cannes Lions Grand Prix winner faces scrutiny over alleged AI-doctored case study

DM9, part of the DDB network, faces fallout over its Grand Prix-winning campaign for Consul Appliances, with Chief Creative Officer Icaro Doria stepping down after allegations of AI manipulation and unauthorised footage usage.

Jun 26, 2025

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

Jun 26, 2025

Agency Report Card 2024: VML

Working through a complex merger in 2024, VML remained steady and stable. Now it's time to show the world how it can flex its scale to creative benefit for all to see.

Jun 26, 2025

Inside the first global benchmark for AI creativity in advertising

As AI tools become increasingly essential in creative workflows, an independent initiative backed by Springboards has launched the first benchmark to measure the true creative instincts of large language models.

Jun 24, 2025

Agency Report Card 2024: TBWA

With bold campaigns, record-breaking new business wins, and a near-perfect client retention rate, the agency proved it could lead from the front. Yet, challenges in China and the pressures of rapid growth loom large—testing whether its ‘disruption’ can stand the test of time.

Jun 24, 2025

Why adland pros are becoming creators themselves

As the advertising landscape shifts and job security wanes, a growing number of ad professionals are reinventing themselves as creators to stay relevant and stand out.

Jun 20, 2025

John Wren on his vision for a bigger, better Omnicom

The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.

Jun 20, 2025

Big ideas, not big algorithms, will win Cannes

At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.

Jun 20, 2025

Campaign Cannes Global Podcast Episode 2

Our editors from the UK, US, Canada and APAC report from Campaign House at Cannes Lions 2025.

Jun 20, 2025

Agency Report Card 2024: Publicis Creative

Publicis Creative had a commanding year, with Leo Burnett cementing its place as APAC’s new creative powerhouse across major award shows. But as structural shifts continue to take shape, all eyes are on how this momentum carries forward.

Jun 18, 2025

Cannes Lions 2025: See all of the Grand Prix winning work this year

Bookmark this page to watch all of the standout Grand Prix winners from the 72nd Cannes Lions Festival.

Jun 16, 2025

Cannes Lions 2025: APAC winners

The region nets 118 awards, including 8 Grand Prix and a Titanium.

Jun 15, 2025

Cannes Lions entries rise 'reflecting strong global participation'

Entries from Latin America are up by 16%.

Jun 15, 2025

Campaign Cannes Global Podcast Episode 1: Lions and Campaign House preview

Our editors from the UK, US, Canada and APAC give their tips ahead of Cannes Lions 2025.

Jun 13, 2025

Agency Report Card 2024: Ogilvy

Ogilvy APAC celebrated a strong creative year in 2024, clinching top regional honours at Cannes Lions. Yet operational headwinds, particularly in China, tested its resilience and reshaped its growth strategy.

Jun 13, 2025

Apple Watch’s heart story strikes a chord in Japan

Apple’s new Japan campaign tells the real-life story of a heavy metal fan whose Apple Watch alerts help detect a life-threatening heart condition just in time.

Jun 13, 2025

Hiroshi Igarashi: ‘Without diversity, creativity becomes an echo chamber’

Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Dentsu’s Hiroshi Igarashi.