Staff Reporters
Mar 12, 2019

Tourism Australia seeks PR agency for China

A tender calls for a wide range of PR services under a 24-month term.

Melbourne
Melbourne

Tourism Australia has issued a tender for public relations services in China.

The tender includes two service components, and agencies may participate in only one. The first encompasses:

  • Strategic PR programs
  • Media relations and publicity
  • Content and editorial
  • Hosting programs
  • Influencer programs
  • Social media
  • Brand and reputation management
  • Business events.

The second service component is for social media only.

The length of contract will be 24 months from 1 August 2019 to 30 July 2021, with an option to extend for a further 12 months.  

According to the tender documents, the tender closes on 8 April. Shortlisted agencies will be notified on 20 May. Presentations will take place from 10 through 14 June, and the final decision will be announced on 12 July.

Source:
Campaign Asia

Related Articles

Just Published

18 hours ago

Former Dentsu China CEO Deric Wong joins EternityX

EXCLUSIVE: The media agency veteran who left Dentsu China to start a consulting firm will oversee the global expansion at the Hong Kong-headquartered martech company.

19 hours ago

Top 10 travel brands in Southeast Asia

Vietnam Airlines soars above the competition, claiming the title of Southeast Asia’s top travel brand in 2024. Explore Campaign’s exclusive insights from its research with Milieu Insight.

20 hours ago

Apple’s latest campaign celebrates innovation in ...

Known as ‘circles', the student-led teams push boundaries in fields including hybrid rocket engineering, stop-motion animation, game development and sports analytics.

21 hours ago

Ahead of Trump's second-term, Meta to scrap fact ...

Traditional fact-checking will make way for X-inspired "community notes." This drastic overhaul signals a major shift in content moderation as the tech giant appears to appease the incoming Trump administration.