Anita Davis
Mar 24, 2009

Sohu and Haier to launch online TV channel

BEIJING - Chinese internet portal Sohu and appliance brand Haier have announced their intention to launch a high-definition online TV channel with a selection of 40,000 movie titles.

Sohu and Haier to launch online TV channel
According to reports, the channel will follow the April launch of Haier’s new line of television sets that directly connect to the internet.

The companies have said that the channel will be initially available as a free service and will include a Sohu-branded logo on the channel’s screen.

Sohu and Haier further plan to add 1,000 movies and TV programmes to its library each day, all in high definition.
Source:
Campaign China

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Jan 29, 2026

Gemini 3 becomes the default model for AI Overviews

A pair of updates from Google see the tech giant attempt to gain a further foothold in the battle for AI-powered search supremacy.

Jan 29, 2026

Google criticised after blocking measurement ...

YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.

Jan 29, 2026

Inside Campaign Connect Indonesia: what matters to ...

Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.

Jan 29, 2026

Meta hits $200 billion revenue milestone on ...

Meta reports double‑digit year-on-year revenue growth, with advertising once again accounting for almost all of the top line.