R/GA Singapore appoints regional planning director

Reporting to the company’s chief strategy officer, William Charnock, Eriksson will continue to be based in Singapore where he will lead clients' strategy across the APAC region.

Prior to this, Eriksson was the regional strategy director at Razorfish Singapore. His other roles include regional strategy director at The Upper Storey and strategy director at Tribal DDB. He also previously worked with Euro RSCG.

Commenting on the appointment, Charnock said, “Christer is a great addition to the global planning team R/GA is building to guide and advise our clients.”