Staff Reporters
Jul 29, 2010

Peter Knipp Holdings appoints Citrus PR for World Gourmet Summit

SINGAPORE - Peter Knipp Holdings has retained Citrus PR for the World Gourmet Summit 2011 and Gourmet Abu Dhabi 2011

Peter Knipp Holdings appoints Citrus PR for World Gourmet Summit

Singapore-based Peter Knipp Holdings (PKH) has retained Citrus PR to oversee all media relations and publicity activities for the 15th installment of the World Gourmet Summit and for the 3rd Gourmet Abu Dhabi in 2011. 

The leading culinary events showcase local and international talent from the world of food and wine.

Citrus PR will also direct all public relations activities for the other divisions of PKH which includes Cuisine and Wine Asia magazine and Culinary Communications, as well as independent subsidiaries Food Services Consultancy (FSC) and Bytes Asia. 

Peter Knipp, CEO of Peter Knipp Holdings, commented, "The food and wine scene in both Singapore and Abu Dhabi is developing at a rapid rate with world class chefs, fantastic restaurants and a highly discerning public."

He said that the continued development of event platforms in this area will help fuel growth, as will the partnership with Citrus PR, who was integral to the success of this year's World Gourmet Summit.

Singapore-based Citrus PR is part of the Shepard Fox global communications network.

For more local breaking news from Singapore, Malaysia, Indonesia, Vietnam, Philippines and Thailand, please go to www.campaignsingapore.com

Related Articles

Just Published

3 hours ago

The anti-trend trend: How Starbucks aspires to use ...

THE CMO'S MO: Inspired by Apple, Starbucks Asia's marketing head, Samuel Fung, is blending tradition and innovation with a back-to-basics approach to build loyalty in a competitive market.

3 hours ago

STB partners with NBA to attract fans from the region

The Singapore Tourism Board seeks to make the city state an attractive destination for sport fans, as it looks further afield to boost its ambitious goals for inbound visitors.

3 hours ago

X partners with Magnite to boost programmatic ad sales

Magnite joins Google and PubMatic as official third-party sellers of X’s ad inventory which can help fill unsold inventory and attract more advertisers.

3 hours ago

Love looks different in Asia now, and so should ...

More people in Asia are choosing singlehood; it’s time brands moved beyond dated romantic tropes to catch up with times for V-Day marketing, argues this writer.