Staff Reporters
Jun 22, 2012

Louis Vuitton offers practical packing tips for travellers

GLOBAL - Louis Vuitton has launched a branded video designed to help travellers optimise their luggage space.

The video demonstrates the right way to pack a suitcase
The video demonstrates the right way to pack a suitcase

'The Art of Packing’ offers travel tips in a short demonstration, featuring a small Louis Vuitton suitcase—the Pégase—and various accoutrements.

The film outlines effective shirt folding to save space and avoid creasing, as well as smart arrangement of items within the suitcase.

Source:
Campaign Asia

Related Articles

Just Published

1 day ago

AI, copyright, and creativity: The fine line ...

With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland faces the challenge of integrating AI while respecting copyright, originality, and the livelihoods of creators.

1 day ago

Women to Watch 2024: Vivian Liu, DeVries Global

A PR veteran, Liu empowers the next generation in Taiwan by promoting fairness, authenticity, and industry excellence.

1 day ago

A new campaign gives dignity to Vietnam's unsung heroes

This Labour Day, a powerful tribute by creative agency The Friday urges us to see the workers we pass by without a second thought. But does recognition go far enough?

1 day ago

Amazon unveils first brand overhaul in 25 years, ...

The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under a single brand umbrella.