Kenny Lim
Jul 16, 2009

ITV Global launches Granada TV in Singapore

SINGAPORE - ITV Global Entertainment has debuted its new general entertainment channel for Asia, Granada TV, on SingTel's mio TV platform.

ITV Global launches Granada TV in Singapore
Granada TV is billed as a contemporary general entertainment channel with programming drawn from UK-based ITV’s extensive library. 

The channel will offer dramas such as Prime Suspect, and other comedy and reality entertainment shows such as The Jeremy Kyle Show, The Friday Night Project, Ballroom Bootcamp, Airline, and Vroom Vroom. Most of the programmes have yet to be seen in Asia.

James Ross, regional director, ITV Global Entertainment (Asia), said: “This agreement is a natural extension of our recent premium VOD deal that will see some of the best in ITV Global Entertainment drama and documentaries become available one month after their UK telecast.” 

Low Ka Hoe, director for IPTV at SingTel, added: “ITV is a world leader in television programming and we are certain that the range of content on the channel will be a big hit with our customers, especially those who appreciate high-quality British programming.”
Tags

Related Articles

Just Published

16 hours ago

Tech on Me: Political tension meets platform drama

As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust crisis—from X's advertiser exodus to Meta's legal battles—while Asian tech firms vie to emerge as credible alternatives.

16 hours ago

Creative Minds: Heidi Kasselman on how pretending ...

From winging an internship in Johannesburg to leading creative at Clemenger Melbourne, Heidi Kasselman's unconventional path proves sometimes chaos is the best career plan.

18 hours ago

Spikes Asia 2025: In conversation with Torsak ...

Spikes Asia catches up with Chuenprapar to explore the power of humour in marketing communications and his advice for Thai agencies aiming to make a mark at this year’s awards.

19 hours ago

Yuu dominates Kantar's BrandZ Hong Kong ranking

DFI Retail's Yuu has conquered Hong Kong's brand landscape, outpacing even Cathay Pacific. Challengers are rising in both airlines and banking.