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Jul 10, 2012
Industry says BBH will remain unchanged by acquisition, for now
ASIA-PACIFIC - Following its acquisition by Publicis, BBH has taken pains to reassure clients and the industry that its unique independence and 'Zag' approach to work will not be affected, and this is likely true as long as John Hegarty and Nigel Bogle are still on board, according to one industry expert.
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