Staff Reporters
Nov 29, 2011

IAA names new president and executive director

GLOBAL - Deborah Malone, founder of advertising, publishing and events house The Internationalist, has been named president and executive director of the International Advertising Association (IAA).

Malone seeks to spearhead integration within the industry
Malone seeks to spearhead integration within the industry

The IAA is an international organisation that represents advertisers, agencies and the media. It comprises corporate members, organisational members, educational affiliates as well as 56 chapters  with individual members and young professionals from 76 countries.

Commenting on the appointment, Alan Rutherford, current IAA chairman, said "Deborah is an ideal leader for a contemporary IAA. She is a successful entrepreneur with both vision and the ability to get things done. Her dedication to our industry and her global fluency is unparalleled."

Malone has been a member of the IAA since 1992 when she launched Ad Age International for Crain Communications. In 2003 she founded The Internationalist and will continue to oversee content across all its products while taking on the IAA leadership.

"I seek to help the IAA integrate the tremendous talents of this industry - from advertisers who rely on its vitality for economic development, the media which is so important to social development and education, and the agencies and partners that innovate on behalf of brands and inspire the messages that create value," said Malone.

Source:
Campaign Asia

Related Articles

Just Published

9 hours ago

40 Under 40 2024: Eddie Morton, Sandpiper

Leveraging his journalism and communications expertise, Morton has propelled Sandpiper’s health to new heights, earning three promotions in three years.

11 hours ago

Biti's Hunter 'steps forward' in new branding campaign

REBRANDING EXERCISES: The Vietnamese footwear brand taps Dentsu Redder to resonate with a new generation through its new streetwear-inspired offering.

11 hours ago

Top Chinese snack company faces regulatory scrutiny ...

China’s premium snack giant Bestore is under regulatory scrutiny after influencers exposed labeling inconsistencies. The publicly listed brand has a presence in 15 countries.

12 hours ago

Move and win roundup: Week of November 4, 2024

In this week's roundup, Moët Hennessy ANZ appoints Nausicaa Charrier as its new marketing director, Third Avenue Consulting and Superdream strengthen their leadership teams. Read about the latest appointments, business wins, and leadership changes across the industry.