Golin Hong Kong has appointed Stephen Millikin as executive director.
Millikin brings 20 years’ industry experience to Golin, and was previously global senior PR director for Steinway & Sons in New York. Before that, he was senior vice president at MSLGroup.
Millikin said he was drawn to Golin’s digital and data capabilities, and is “eager to play a part in leading the charge in Hong Kong, and across Asia”.
With particular expertise in brand building, Millikin will lead Golin Hong Kong’s B2C practice. He has worked for clients including Emirates, Rolls-Royce Motor Cars, Brioni, Banana Republic and Mattel.
Jane Morgan, Golin Hong Kong managing director, said: “It’s taken us quite some time to find a strong consumer lead, and with Stephen, he has the experience and creativity needed to guide our clients forward through what is an increasingly complex time for brands.”