Media Marketing Opinions
Phil Mo
Aug 27, 2012

Five things marketers should know to break through Chinese-consumer clutter

Phil Mo, partner, Insights, at Mindshare China, identifies five vital points that brands need to know if they want to break through the cluttered market to reach those digital-savvy, better informed and more discerning consumers in China.

Phil Mo, partner, Insights, at Mindshare China

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