ihub Media will market the range of advertising products available through Facebook Ads and offer homepage and integrated ad units as well as video and skyscraper ads across Facebook pages.
The US-based site will be represented in Singapore, Malaysia, Indonesia and Taiwan through local iHub Media sales representatives.
George Foo, COO of iHub Media, did not elaborate on which advertisers have already signed up or which advertisers iHub Media were looking to target but did mention that Facebook would appeal to more “mature” advertisers and users.
“Social networking will prove to be more than a cost-effective advertising option or a tool for small players to level the paying field. It will also be a critical element in every mainstream marketing programme that companies large and small cannot afford to ignore,” said Kyle Lim, CEO of iHub Media.
“Facebook, with its immense reach and engagement potential, creates greater opportunities for us to help companies here and in the region compete more effectively in the global market.”
Facebook is currently the leading social site with more than 120 million active users globally. In the Asia-Pacific region, unique visitor growth has jumped 458 per cent.
The US-based site will be represented in Singapore, Malaysia, Indonesia and Taiwan through local iHub Media sales representatives.
George Foo, COO of iHub Media, did not elaborate on which advertisers have already signed up or which advertisers iHub Media were looking to target but did mention that Facebook would appeal to more “mature” advertisers and users.
“Social networking will prove to be more than a cost-effective advertising option or a tool for small players to level the paying field. It will also be a critical element in every mainstream marketing programme that companies large and small cannot afford to ignore,” said Kyle Lim, CEO of iHub Media.
“Facebook, with its immense reach and engagement potential, creates greater opportunities for us to help companies here and in the region compete more effectively in the global market.”
Facebook is currently the leading social site with more than 120 million active users globally. In the Asia-Pacific region, unique visitor growth has jumped 458 per cent.
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