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Goodbye first screen, hello wearables: IMG's vision for sports digital marketing
The future is multi-device, driven by the rise of wearables, personalised AI, and YouTube's dominance as the leading platform. Find detailed insights here.
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One year of Threads: Where does X's challenger stand among rivals?
Campaign explores how Threads has fared since its record-breaking launch including advantages for users so far and current setbacks for advertisers.
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Meta beats Q2 earnings estimates, goes full steam ahead on AI
The tech giant sees a future where all ads created on the platform are assisted by artificial intelligence.
What the printing press democratisation of knowledge can teach us about AI
Businesses must embrace AI across operations, services, and strategy or risk becoming obsolete, warns Fujitsu's APAC CEO Graeme Beardsell.
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How X responded (again) after Meta’s worldwide outage
The platform formerly known as Twitter reacted playfully after a Meta outage downed major platforms Instagram and Facebook.
Is the era of social media dead?
SOUNDING BOARD: Head of Instagram, Adam Mosseri, admitted earlier this year that users have moved away from traditional social media platforms to direct messages, closed communities, and group chats. But is ad spend moving to reflect this shift?
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