Benjamin Li
Nov 25, 2010

Euro RSCG's Tammy Sheu joins Lintas China as managing partner

SHANGHAI - Tammy Sheu, most recently group MD of Euro RSCG Beijing, has joined Lintas China Shanghai in a newly created role as managing partner.

Tammy Sheu joins Lintas China as managing partner
Tammy Sheu joins Lintas China as managing partner

Sheu (pictured) is a seasoned advertising executive from Taiwan and has been working in China for over 10 years. Previous agencies include Ogilvy Shanghai and a stint as MD of Grey Worldwide in Beijing.

In her new role at Lintas, Sheu will report to chairman Jason Shen. Guangdong-based Guangming Daily has a majority share in Lintas China.

According to Sheu, "I have had several different job offerings since I left Euro RSCG Beijing, but Lintas China really offered me the platform to create truly integrated marketing solutions."

Since coming on board, Sheu's immediate responsibilities include forming strategic alliances with other marketing services companies.

Audi, China Mobile, Mengniu and Vanke Properties are among the key clients in the agency's portfolio.

Source:
Campaign China

Related Articles

Just Published

2 hours ago

Agency Report Cards 2024: We grade 25 APAC networks

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.

2 hours ago

Agency Report Card 2024: VML

Working through a complex merger in 2024, VML remained steady and stable. Now it's time to show the world how it can flex its scale to creative benefit for all to see.

3 hours ago

'If it doesn’t entertain, don’t even enter': ...

Nearly 80% of the Film Lion winners used humour as a narrative style. McCann’s APAC chief creative officer and Film juror Valerie Madon explains why funny work works, short-form is trickier than it looks, and why the best films sell more than just a feeling.

3 hours ago

Canva plugs MagicBrief into the creative feedback loop

By acquiring MagicBrief, Canva is blending AI-powered insights with real-time design iteration—turning creative guesswork into scalable, data-backed storytelling for enterprise teams.