.png&h=570&w=855&q=100&v=20250320&c=1)
Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
Jul 5, 2024
Can Hong Kong become Asia's creative world city?
In a hard-hitting critique, DDB's Andreas Krasser argues that insularity is suffocating Hong Kong's creative potential. "Nobody likes the ‘let me show you how it’s really done’ guy," he writes, urging humility, cultural understanding, and a diverse workforce to ignite a creative revolution in the SAR.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.png&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Mar 24, 2025
Google Maps turns 20, celebrates Hong Kong's ...
+Effie+HK+00.JPG&h=268&w=401&q=100&v=20250320&c=1)
Oct 24, 2024
DDB wins Grand Effie in Hong Kong
Nov 29, 2024
Hong Kong's unique spirit: A 'Never Normal' love ...
Just Published
2 hours ago
Agency Report Cards 2024: We grade 25 APAC networks
The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses.
The Information
4 hours ago
Agency Report Card 2024: Publicis Media
Publicis Media came in swinging in 2024—snagging big-name clients, racking up awards and riding a wave of regional growth. But with rivals regrouping and the AI race tightening, the fight for APAC dominance is far from over.
The Information
4 hours ago
Agency Report Card 2024: TBWA
With bold campaigns, record-breaking new business wins, and a near-perfect client retention rate, the agency proved it could lead from the front. Yet, challenges in China and the pressures of rapid growth loom large—testing whether its ‘disruption’ can stand the test of time.
The Information
4 hours ago
Agency Report Card 2024: Assembly
Assembly successfully pivoted to new sectors like healthcare and achieved B Corp certification. But revenue and operational hurdles must be addressed to solidify its position as a challenger agency.