Regional heads talk up ongoing value of PR in Asia

Eleven agency heads joined editorial leaders from Campaign for the 'PR Influencers' roundtable event, held in Hong Kong, They talked about some of the challenges and - more importantly - the huge opportunities the PR industry is facing today.

Talent, the digital sphere, growth, organisational structures and the agency model of the future were among the topics up for discussion.

The sentiment at the table was surprisingly upbeat, with attendees feeling optimistic about the near future, even with the possibility of an economic dip, or worse, on the horizon.

For a full report on the roundtable, see the October edition of Campaign Asia-Pacific

Attendees:

Atifa Silk, editorial director, Campaign
Michael O’Neill, editor, Campaign  

David Ketchum, president Asia-Pacific,Bite Communications
Jackie Price, MD, Burson-Marsteller, Asia-Pacific
Andrew Kirk MD, Hong Kong and Taiwan, Edelman
Lynne Anne Davis, regional president and senior partner, Fleishman-Hillard Asia-Pacific
John Morgan, regional MD, Asia-Pacific, GolinHarris
James Heimowitz, president and CEO Asia, Hill & Knowlton
Chris Tang MD, Asia-Pacific, The Hoffman Agency
Richard Tsang, chairman and MD, SPRG
Jeremy Woolf, senior VP and global social media practice lead, Text100
David Ko, executive VP, Waggener Edstrom Asia
Timothy Sutton Chairman, Asia-Pacific, Weber Shandwick