| PARTNER CONTENT |
Jun 24, 2016
Campaign at Cannes: Isobar's Jean Lin on the future of marketing
The global CEO of Isobar speaks with Campaign brand director Atifa Silk about seamless brand experiences, content strategy and the importance of social platforms.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
Related Articles
.jpeg&h=268&w=401&q=100&v=20170226&c=1)
Jul 25, 2022
Dentsu's Jean Lin on her internet beginnings and ...
Oct 22, 2019
Isobar rolls out global in-housing service
Aug 15, 2019
Isobar China Group makes leadership changes
Mar 17, 2014
Isobar appoints Jean Lin as global CEO
Just Published
15 hours ago
Creative Minds: How Yuhang Lin went from dreaming ...
The Shanghai-based designer talks turning London Tube etiquette into a football game, finding inspiration in the marketing marvels of The Dark Knight, and why he wants to dine with Elon Musk.
17 hours ago
Happy holidays from team Campaign!
As the Campaign Asia-Pacific editorial team takes a holiday bulletin break until January 6th, we bid farewell to 2024 with a poetic roundup of the year's defining marketing moments—from rebrands that rocked to cultural waves that soared.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
18 hours ago
Year in review: Biggest brand fails of 2024
From Apple’s cultural misstep to Bumble’s billboard backlash and Jaguar’s controversial rebrand, here’s Campaign’s take on the brands that tripped up in 2024, offering lessons in creativity, cultural awareness, and the ever-tricky art of reading the room.
20 hours ago
Former GroupM China executives to face Shanghai ...
EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, marking the latest chapter in the bribery scandal that rocked WPP's GroupM China in October last year.