Volkswagen Hong Kong invites fan input in 'Beetle in your style' campaign
Volkswagen Hong Kong held a 'Beetle in your style' body design competition following the launch of its new Beetle 1.2 model in August. More than 1500 entries were received, and three finalists have been chosen following public voting. The three winners, including a pair of newlywed couples, were invited to an award ceremony on 30 November, together with their DIY Beetles, which they were given to drive free for one month.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Bala Pomaleh joins Dentsu Malaysia as CEO Media
Pomaleh recently left Mediabrands Malaysia as CEO.
Danone Indonesia's marketing chief Sri Widowati exits
Widowati departs Danone Indonesia after a four-year tenure marked by innovative campaigns and a focus on consumer education, leaving to pursue new passions.
PHD holds the top spot in the final APAC media ...
Omnicom-owned PHD extends its lead in the final 2024 APAC media table, while Mindshare vanishes from top 20 after significant losses, including Volvo.
Moves and wins roundup: Week of February 24, 2025
Kick off the week with the latest people moves and account news from Clemenger, GroupM Australia & New Zealand, Dentsu Malaysia, Moon Rabbit Singapore, 72AndSunny and more.