volkswagen

Jun 14, 2024

Omnicom poised to retain Volkswagen Group media account after global pitch

Omnicom Media Group expected to create new operating model for client.

Jun 6, 2024

Q1 global media new-biz spotlight: Billings fall but retentions rise

Volkswagen and Mercedes-Benz among flurry of reappointments.

Apr 2, 2024

Volkswagen unveils device to avoid kangaroo collisions in Australia

Designed in partnership with DDB Sydney, the University of Melbourne and Wires, the potentially live-saving car device aims to prevent both kangaroo and human accidents alike.

Feb 29, 2024

Global new business spotlight: Publicis dominates with four major wins

While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side.

Feb 7, 2024

PHD China retains SAIC Volkswagen account

Continuing its partnership since 2020, the agency's role encompasses media strategy and buying for the Volkswagen and Audi brands.

Feb 6, 2024

Volkswagen global CMO to depart

Nelly Kennedy departs amid a major media review and ahead of a big Super Bowl moment for the automaker.