Photos from the 2017 Agency-Marketer Partnership Awards ceremony in Singapore on 16 August.
The awards are presented by Campaign Asia-Pacific in partnership with The Observatory International. The winners were revealed on August 11, and the awards were presented at the Fullerton Hotel in Singapore yesterday as part of the Asia's Top 1000 Brands Breakfast Briefing.
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THE CMO'S MO: Inspired by Apple, Starbucks Asia's marketing head, Samuel Fung, is blending tradition and innovation with a back-to-basics approach to build loyalty in a competitive market.
The Singapore Tourism Board seeks to make the city state an attractive destination for sport fans, as it looks further afield to boost its ambitious goals for inbound visitors.
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Magnite joins Google and PubMatic as official third-party sellers of X’s ad inventory which can help fill unsold inventory and attract more advertisers.
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More people in Asia are choosing singlehood; it’s time brands moved beyond dated romantic tropes to catch up with times for V-Day marketing, argues this writer.
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