The McCann Worldgroup ad also features comedians Awkwafina and Kenan Thompson.
Will Ferrell wants to give Norway a piece of his mind after learning the country has more electric vehicles per capita than the U.S. Ferrell enlists comedians Awkwafina and Kenan Thompson on a voyage to Norway, but the trio gets lost. The 90-second spot, titled "No Way Norway," promotes GM’s commitment to electric vehicles and features The Cadillac LYRIQ luxury SUV and the GMC Hummer EV supertruck.
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Campaign explores the factors that have propelled Chinese apps and games—such as Black Myyth: Wukong, Temu, Shein, and TikTok—to international success, and the insights marketers can leverage from their success stories.
Zeno Group, Hero+, Seedtag, Impact.com, and more in our weekly roundup of people moves and account wins.
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I’m going to go against the grain here and say I think Jaguar’s new rebrand is a genius move.
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As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.
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