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If there were a channel that engaged close to half the region’s population and could drive a quarter of your sales, would you want to know more about it? Well there is, and you can. But it’s much bigger than just a sales tool.
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A pair of updates from Google see the tech giant attempt to gain a further foothold in the battle for AI-powered search supremacy.
YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.
Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.
Meta reports double‑digit year-on-year revenue growth, with advertising once again accounting for almost all of the top line.