Anita Davis
May 13, 2010

Weber Shandwick to handle PR for Forbes global conference

SYDNEY - Forbes has appointed Weber Shandwick as the public relations partner for its Forbes Global CEO Conference, held in Sydney in September.

Chairman and CEO of Forbes and editor-in-chief of Forbes magazine, Steve Forbes
Chairman and CEO of Forbes and editor-in-chief of Forbes magazine, Steve Forbes
Last year, Weber Shandwick also handled the PR account for the conference, which was held in Kuala Lumpur, as well as in 2005, when it was held in Australia.

The 2010 event, Forbes’ tenth annual conference, will be held on 28 and 29 September, hosting 400 worldwide corporate leaders who will discuss the post-crisis economic landscape in line with the theme ‘Full Sail Ahead’.

Hosted by the Australian and New South Wales government bodies, the conference will feature speakers including Steve Forbes (pictured), chairman and CEO of Forbes and editor-in-chief of Forbes magazine; Olli-Pekka Kallasvuo, president and CEO of Nokia Corporation; Eizo Kobayashi, chairman of ITOCHU Corporation; and Liang Xinjun, vice chairman and CEO of Fosun International.

At last year’s event, Forbes told Media that his publications will not be erecting paywalls because he believes paid content will not translate into a "major source of revenue".
Source:
Campaign Asia

Related Articles

Just Published

5 hours ago

APAC headcount drops 4.8% as IPG’s global workforce ...

CEO promises “thoughtful decision-making” as it plans more cuts.

9 hours ago

A new UNICEF campaign hits a six for gender equality

Deceptively simple, profoundly compelling. Watch Howatson+Company's latest pro bono effort for Cricket Australia.

9 hours ago

‘Marketing is the fuel to the fire of consumerism’: ...

Ahead of her keynote at Campaign360, the former Amazon UX designer turned climate activist unpacks her journey from internal whistleblower to global advocate, calling out corporate consumerism and the tech industry’s environmental toll.

9 hours ago

China M&A: VC surge in DeepSeek, AI creates ...

M&A in China's capital market are projected to rebound this year from a 10-year low.