David Blecken
Jul 12, 2012

Temasek appoints MPG for global media duties

GLOBAL – Temasek Holdings, a Singapore-based investment company, has appointed MPG Media Contacts Singapore to handle its global media planning and buying duties.

MPG Media Contacts will handle all planning and buying for Temasek
MPG Media Contacts will handle all planning and buying for Temasek

The account was transferred following a pitch that included OMD. MPG was unable to disclose the value of the business.

It is understood that MPG Media Contacts’ existing relationship with DBS Bank, which is part of Temasek Holdings, played a role in the appointment.

Temasek Holdings operates a portfolio worth around US$156 billion and has offices across Asia and Latin America. The sectors that the business covers include consumer goods, energy and resources, financial services, industrials, lifesciences, media, technology, telecommunications, transport and real estate.

Source:
Campaign Asia

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