Taylor’s picks Reprise Media as search marketing AOR

Lydia Wang, CMO at Taylor’s Education Group, said, “We were looking for a next generation search practice that brings together an insightful understanding of our business, our customer intentions and the journey with a sophisticated grasp of search science. We found them an excellent mix of the art and science of search.”

Taylor’s Education Group is a private education institution, offering a comprehensive range of courses at all levels.

Prashant Kumar, CEO of Mediabrands Malaysia, noted that Taylor’s is a sophisticated user of search marketing. “This win is a validation of the market-leading expertise of Reprise in driving tangible business value via search marketing.”

With 16 major clients on the list, Reprise Malaysia has registered 300 per cent growth year-on-year.