Dong (pictured) joined the team on 15 August, and is reporting to Joyce Liu, the publishing general manager.
Dong has 15 years of experience in the high-end media industry, having previously worked for Hachette China from 2004 to 2008, and helping with the launch of Psychologies magazine in 2006.
Back at Hachette China, Dong will be responsible for strategic positioning, business development and the financial performance of the Psychologies.
Over half of its readers are well-read and affluent thirty-something females in tier one cities of China. The magazine has attracted luxury brands as advertisers including Chanel, Omega, Longines, Estee Lauder, and Lancome.
China celebrity Zhou Yun is the cover girl for its September issue, which is celebrating its 5th anniversary in China.
Launched in France, Psychologies is published in 10 countries, with more than 450 million readers all over the world.
Hachette China publishes closes to 20 magazine titles in China including Elle and Marie Claire.
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