Faaez Samadi
Oct 10, 2016

Samsung halts production of troubled Galaxy Note 7

Embattled technology company takes decision due to ongoing safety issues, according to leading Korean news agency.

(John Biehler/Flickr)
(John Biehler/Flickr)

The fallout from Samsung’s dangerously faulty Galaxy Note 7 smartphone continues as the company has officially stopped manufacturing the device for the time being.

According to Korea’s Yonhap News Agency, which quotes an anonymous Samsung official, the temporary pause is in cooperation with safety regulators in Korea, China and the US.

"This measure includes a Samsung plant in Vietnam that is responsible for global shipments [of the Galaxy Note 7]," the official told Yonhap.

The news comes after a fraught few weeks for one of the world’s biggest technology companies, following its global recall of the device in September, after battery malfunctions that in some cases caused the device to combust.

More recent damaging effects to the brand include AT&T and T-Mobile in the US announcing that they would stop selling the phone, despite Samsung’s exchange programme allowing customers to swap their Galaxy Note 7’s for allegedly new, safe models.

However, there soon followed the troubling report of a Southwest airplane in the US being evacuated after a passenger’s replacement Galaxy Note 7 caught fire. Two further similar cases in the US have also been reported. Samsung said it is investigating the incidents. 

Source:
Campaign Asia

Related Articles

Just Published

2 hours ago

Why the ascendancy of Asia will be key to shaping ...

In an exclusive chat with Campaign at Cannes Lions 2024, McCann Worldgroup APAC's Shilpa Sinha unpacks the findings of the Group's latest thought leadership on Asia's unique blend of tradition and innovation, and why it's setting new global benchmarks.

3 hours ago

How destination marketers should tackle overtourism

There are many environmental and social issues associated with overtourism. Hence, not all marketing is good marketing when it comes to popular destinations such as Bali and Tokyo.

3 hours ago

Asia-Pacific Power List 2024: Abdul Sani Abdul ...

Sani has cemented his position as a leading force in marketing, guiding RHB Banking Group to new heights with campaigns that blend technology, creativity, and customer-centricity.

3 hours ago

Accenture Song, The Monkeys, Droga5 win Tourism ...

Tourism Australia’s creative account was held by M&C Saatchi and the digital account by Digitas since 2018.