Brown returns to Porter Novelli from her role as public relations manager at the National Youth Mental Health Foundation, while Ganeshalingam was part of the media and public relations team at Tennis Australia.
Ganeshalingam will be involved in digital strategy across all clients, while Brown will lead the agency‟s work for Alzheimer‟s Australia.
“I hope to bring a fresh perspective to Porter Novelli. The past year has affirmed my passion for cause-related work; a client base I look to expand using Porter Novelli's sound reputation,” Brown said.
Managing director Peter Kent is delighted to welcome the duo back to the Melbourne team. “Zoe and Arj are both passionate and creative individuals who are proven consultants and will bring a lot to our dynamic team. Their return also reaffirms the agency's standing as a stimulating and supportive workplace."
Porter Novelli's client base covers consumer, corporate and government, health and wellbeing, and not-for-profit sectors.